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WOW Your Life and Get New Wheels

Malaysia’s most immersive home shopping network, CJ WOW SHOP, has announced its biggest ever reward contest and a broad range of new products to prepare the nation for a meaningful Ramadan observance and an exciting Hari Raya celebration. The sale campaign dubbed “Serikan Ramadan and Raya Bersama WOW” is set to continue the momentum it has built following the successful culmination of its first year anniversary promotions.

In collaboration with Malaysia’s largest automotive brand Proton, CJ WOW SHOP is giving away four units of ‘Kereta Raya WOW’. Through the contest, shoppers stand a chance to drive home the spacious and comfortable energy-efficient MPV, Proton Ertiga. In addition, ten other lucky customers will receive CJ WOW SHOP shopping voucher worth RM500 each.


To bring more value for shoppers, CJ WOW SHOP is also extending a wide variety of special offers and free gifts upon purchase from respective merchants throughout the season.

CJ WOW SHOP’s Chief Executive Officer, Mr Kim Yang Hyun said, “The Ramadan and Raya period is a time of family togetherness. At CJ WOW SHOP, we treat our customers like family and we would like to take this opportunity to show our appreciation for standing by us all these while. It would be just as rewarding for us to see our customers and their family balik kampung with a brand new vehicle.”

“We at CJ WOW SHOP always find ways to delight our shoppers and make their experience more exciting. Beyond the contest, we continue to expand our unique offerings, bringing products that will wow their lives throughout this Ramadan and Raya, and onwards,” added Mr. Kim.

As part of the sale campaign, CJ WOW SHOP has added more than 30 new products to broaden its offerings becoming a one stop centre that caters to the needs and priorities of consumers in line with the season. The unique collection features an array of good quality Islamic products, as well as fashion, home and living, kitchenware and beauty products.

In conjunction with the holy month, customers can purchase a variety of products on CJ WOW SHOP to help fulfil their Ramadan needs. The Ramadan collection includes innovative products such as digital Quran sets, beautifully crafted praying necessities like telekung (praying apparel) by Ariani, Jannena and Habibi Noura, as well as Jakel praying mat.

Adding wow to this year’s Hari Raya, CJ WOW SHOP will be refreshing its featured range from 13 June – 16 July 2017. Products during this season are specifically chosen for shoppers to get in style during Raya, while preparing their homes for guests and a month-long feast. Apart from stylish Muslimah fashion by Ariani, Habibi Noura and De Salma, the Raya line-up includes a variety of cosmetic sets featuring brands like Ronasutra, Chriszen, SEP, and V’asia. CJ WOW SHOP is also offering an affordable range of premium accessories from RCB Polo Club, ICE-Watch and Condotti.

Responding to another top priority during the Ramadan and Raya season, CJ WOW SHOP has added a wide range of kitchenware to help make food preparations easier and efficient. Shoppers can purchase high quality cooking and baking appliances by trusted brands like ELBA, ZUCCA, Cornell, Pensonic, Milux and Little Homes.

Mr. Kim said, “The extended line-up defines our relevance and understanding of what consumers want through ongoing market engagement and insights from the past year. This has also helped us in refining our approach and offerings with a deep focus on truly enriching the everyday lives of Malaysians.”

Uptrend in home shopping
At the back of the tailored Ramadan and Raya sale campaign, CJ WOW SHOP expects to sustain an uptrend in home shopping activities during the festive season. This is largely driven by the recovering consumer spending, especially on remote platforms as Malaysians are a lot more comfortable with online and mobile shopping today. The uptake of a wide variety of special promotions also contributes to the exciting growth in home shopping transactions during Ramadan and Raya.

“Our innovative product line-up and reward contest for Ramadan and Raya would certainly help us continue a positive momentum for the business. The overwhelming response towards our ‘Setahun Bersama WOW’ 1st anniversary celebration with products sold out across five consecutive live shows, is a good indication of the maturity and encouraging pace of home shopping in Malaysia,” explained Mr. Kim.

Sales during Ramadan and Raya is an important contribution to CJ WOW SHOP’s bigger ambition to double the revenue it achieved in 2016 by end of this year. Fashion and kitchenware were most popular during this period, followed by household equipment and beauty products.

For more information on the new Ramadan and Raya range, customers can tune in to CJ WOW SHOP on-air demonstrations across TV3, ntv7, 8TV, TV9 and tonton. Products are available for purchase across platforms including:
Toll-free hotline at 1-800-18-0808
E-commerce site at www.cjwowshop.com.my
CJ WOW SHOP mobile app, available on Google Play (Android) or App Store (iOS)


Customers are eligible to participate in the contest with a minimum of two purchases worth RM200 and above during the Ramadan sale period from 15 May – 11 June 2017 and the Raya sale period from
13 June – 16 July 2017. Participants during the Ramadan sale period are required to upload photos of the purchased products together with creative captions on Facebook or Instagram. Winners will be determined based on creativity of the caption and the number of likes received. The contest mechanics for Raya sale period will be refreshed and announced at a later date.

CJ WOW SHOP On-Air Programmes
1. TV3 Every Mon – Sun 0500 – 0700 (120min)
2. ntv7 Every Mon – Sun
Every Sun – Mon
Every Tue – Fri
Every Sun 0600 – 1300 (420min)
0100 – 0200 (60min)
0130 – 0230 (60min)
1330 – 1430 (60min)
3. 8TV Every Mon – Sun 0600 – 0900 (180min)
4. TV9 Every Mon – Sun
                               
Every Sat –Thu
Every Fri 1000 – 1200 (120min)
1230 – 1600 (210min)
0030 – 0130 (60min)
0100 – 0200 (60min)

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