“No children should bare the disadvantages of illiteracy”, Shin Yasuda, General Manager of Marketing, Fuji Xerox Asia Pacific Pte Ltd (Malaysia Operations). In an effort to reduce illiteracy, the workbook Reading English Made Easy is the first to be delivered in Malaysia among other countries that benefit from this initiative within the regions of Asia Pacific. One of Fuji Xerox Malaysia social contribution strategies is to provide educational supports for children living in difficult conditions to lead a much better life. Fuji Xerox Malaysia believes in breaking the cycle of poverty and fostering the children’s future possibility, which is in line with our corporate mission statement.
MYReaders will be making the educational materials print-ready and deliver the workbooks to the children. By working collaboratively, we magnify all our individual contributions to make a meaningful collective impact, so that we can reach more children. “With support from Fuji Xerox Malaysia, we are one step closer to making Malaysia free of illiteracy” Charis Ding, Co-Founder of MYReaders. MYReaders will ensure the learning materials are relevant and it’s distributed to those who would benefit the most.
Studies have shown that there’s a direct correlation between literacy and poverty. We believe literacy should be tailored to individual attention as every child is different and every community has different needs. We are committed to contributing in the advancement of the global community by continuously fostering mutual trust and enriching diverse culture. This workbook is carefully crafted and designed to get children from illiteracy to literacy in 6 months.
Malaysia, elected as UNESCO executive board member, is also committed in achieving the Sustainable Development Goals (SDGs) of the United Nations in its 2030 agenda which calls for all children to have access to quality education. SDGs will also then be the continuity link from the (education) Blueprint towards “Transfomasi Nasional 50” (TN50).
Fuji Xerox Malaysia has printed 1000 workbooks to benefit the 1st 1000 children in Malaysia and MYReaders has distributed workbooks to 15 schools and welfare homes around the country. In line with TN50, Fuji Xerox Malaysia and MYReaders plan to realize this social impact program as one of the aspiration to prepare Malaysia for a great future. With TN50, we are aspired to be among the top 20 nations of the world by 2050 where education is part of the agenda.
For the past 10 years ago, our focus in Malaysia has been on a tree planting programme and supporting local orphanages. This year, we expand our reach with Future Generation Initiative as a programme to provide education to our local community. “Kindness in our local community is a fundamental value at Fuji Xerox, and we will stay commited to continously support our community“, Shin Yasuda, General Manager of Marketing, Fuji Xerox Asia Pacific Pte Ltd (Malaysia Operations).
"Literacy is a bridge from misery to hope. It is a bulwark against poverty and a building block of development. For everyone, everywhere, literacy is a basic human right.” – Kofi Annan.