“We are thrilled to be celebrating this milestone as we are confident that Malaysia is set to see significant advancement of its e-commerce industry in 2018, and 11street intends to be at the forefront of this industry growth as we continue to meet the needs of Malaysian online shoppers and explore ways to enhance the shoppers’ experience,” said Kim.
11street has also experienced more than 200 percent increase in the total number of sellers registered on its platform, as well as a growth of more than 160 percent in its product listings from 2015 to 2017. The top performing categories include Baby & Kids, Mobile & Tablets and Skin & Personal Care. On top of that, 11street has sold more than 500,000 food & beverage and service e-vouchers in 2017 alone. Of all the purchases made by Malaysians from the platform, the top selling products include the car cameras and photo books as well as movie and petrol vouchers.
Beyond this, 11street’s findings also revealed that in the past three years, more shoppers start to make online purchases for Automotive, Home Décor, Smartwatches & Wearables and Women Jewellery & Accessories. These categories are regarded as the fastest growing categories by the number of orders placed at 11street. Meanwhile, some of the top performing brands are namely Firefly, Laneige, Petronas, Samsung, and Unilever. Besides that, the findings also uncovered the top three countries with the best-selling products, translating into the most number of orders from Malaysian shoppers, which are China, Korea and USA.
Kim added, “We don’t plan on slowing down any time soon! But, apart from the volume of sellers registered with the online marketplace, the company has been and continues to be dedicated to improving the quality of its sellers through its seller development programs, Seller Zone and the 11street Academy - the nation’s first certified e-commerce certification programme.”
“We’re also grateful to our customers for their continued support and loyalty throughout the years. In 2018, we continue to be committed to enriching the Malaysian daily lives by bringing consumers a wide variety of products from specialty items to everyday necessities, at competitive prices.”
To mark its third birthday and all the milestones that have been achieved thus far, 11street will be sharing its success by offering its customers mind-blowing deals, exciting contests and a whole load of prizes and giveaways worth RM50,000 that are up for grabs.
From the 1st to the 13th of April, 11street is kicking off its Birthday Flash Sales that offers online shoppers products starting from RM3 and to top it all off, the platform is also launching an International Clearance Sale which offers express delivery within 7 days for all featured products from Korea. It might be 11street’s third birthday, but it’s a party for everybody!