iQiyi Launches Asian Romance Collection With 7 Originals!

 Learn how to say “I Love You” with iQiyi this May with a curated Asian romance collection offering over 600 hours of romantic series and films along with 7 brand new SWEET ON Chinese romance drama originals to premiere progressively on iQ.com, starting from 20th May to September.  



The SWEET ON Chinese romance dramas Originals collection builds on iQiyi’s niche in romance dramas such as Story of Yanxi Palace, Love is Sweet, and Backstreet Rookie, and will feature 7 upcoming Original Chinese romance dramas: Moonlight, Make a Wish, Sweet Teeth, Forever and Ever, Love Under The Full Moon, The Day of Becoming You, First Love Again. 


This is the international streamer’s second content collection to continue its commitment in serving the best-in-class Asian romance entertainment to the global viewers, after its successful thriller and crime drama collection, LIGHTS ON, which features a catalogue of thriller and crime dramas, including critically acclaimed iQiyi Original, The Bad Kids. 


iQiyi Celebrates Love with Curated Asian Romance Collection  


On top of the 7 SWEET ON Originals, get ready to settle in for a marathon where you’ll cry, laugh and pick your favourite OTP (as in, “One True Pairing”)! Starting from May 20 (520, when pronounced in Chinese sounds like the phrase ‘wo ai ni’, ‘I love you’, in English), fans can indulge in non-stop romance shows totalling more than 600 hours, which will be progressively added to the library over the next few months. Spearheaded by iQiyi’s first  


 Korean Original production My Roommate is a Gumiho, Monthly House Magazine starring Kim Ji Suk, and all-round fan favourites from current romance library such as Descendants of the Sun, The Blooms at Ruyi Pavillion, Dinner Mate, Love is Sweet. Coming soon from the Malaysian content scene will be titles like Shakira, Mr Bibik, Saat Kau Takluk Cinta Ini and many more, viewers can relive each heart wrenching moment at their own leisure. 


Your romance destination for the next four months 


In the social space, iQiyi International will also present LOVE LESSONS, a series of fan activities to celebrate the passion and love for romance shows! Fans and followers can expect exclusive content on iQiyi Malaysia’s social pages that will consist of carefully curated tips on how to plan the best date and more, drawn from dramas and your favourite celebrities on a weekly basis, throughout the entirety of the campaign. 


iQiyi’s Asian romance collection will be housed under a dedicated tab on the service. The collection will be available via mobile apps and website, with easy-to-use functionality including customised playback speeds, high resolution quality (1080p and even 4K) plus 10 subtitles available. Fans can always hit that repeat button and watch your favourite idols fall in love in high definition and slow motion to re-indulge the best moments.  

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