TikTok LIVE Malaysia, a leading destination for live broadcast mobile video, is bringing the spirit of togetherness and celebration to the people with its exciting #BersamaDiRamadanRaya campaign. Spanning across eight weeks, this festive initiative transforms the platform into a dynamic hub with new designs, engaging experiences, and exclusive rewards for both creators and viewers.
A Revamped 8-Week TikTok LIVE Experience for Ramadan and Raya
To celebrate the season, TikTok LIVE has been enhanced with new Ramadhan and Raya- themed designs to enhance engagement and bring the community closer together. Each week from February 23rd to April 14th, the platform will be unveiling new interactive Ramadan and Raya elements (see list below) offering users fresh ways to participate and connect, while also creating opportunities to own, win, or take home exclusive TikTok LIVE merchandise.
Week 1 (23 February - 1 March): Pre-Ramadan Reflections
o Creators share their treasured Ramadan memories from previous years and invite their viewers and invited creators to do the same.
Week 2 (2 March - 8 March): Cooking LIVE
o Thinking of what to cook for Iftar or Sahur can be stressful, but watching creators share their must-have foods and recipes on LIVE makes it fun and easy. Viewers can pick up tips and learn from their favorite creators as they cook and share recipes.
Week 3 (9 March - 15 March): Ramadan Trivia & Games
o Through quizzes and guessing games, creators, and viewers can instill a better understanding of the festivities through this interactive trivia while unlocking exciting gifts.
Week 4 (16 March - 22 March): DIY Deco
o As the festive season approaches, creators will showcase fun and creative ways to redecorate homes in time for Raya
Week 5 (23 March - 29 March): Virtual Ketupat Countdown
o A collective effort to celebrate and countdown to Raya with interactive LIVE sessions, bringing the community together.
Week 6 (30 March - 5 April): Raya Outfit Showdown
o Choosing the perfect Raya outfit is one of the main highlights of the season! Expect friendly fashion face-offs, trendy styling challenges, and a lively showcase of Raya outfits.
Week 7 (6 April - 12 April): Raya Open House
o No Raya celebration is complete without an open house! This virtual gathering brings the community together as creators host their own virtual open house sessions, and engage with their viewers in the true spirit of celebration and gratitude.
Week 8 (13 April - 14 April): Post-Raya Reflections
o As the season comes to a close, creators and viewers take a moment to reflect on the best memories from Ramadan and Raya. Through heartfelt conversations and interactive sharing, they will look back on the highlights, express gratitude, and leave with a sense of joy and appreciation for the shared experiences. Come join our creators with TikTok LIVE MY with a 12- hour show filled with gratitude.
From fun daily tasks and missions to real-time gifting challenges, both creators and viewers can enjoy an experience that keeps the Ramadan and Raya celebrations exciting from start to finish. For example, the first week will see TikTok LIVE creators sharing their treasured Ramadan moments with their viewers, who, in return, can participate and interact with their favourite creators by completing tasks and experiencing real-time engagements. "The Ramadan and Raya seasons have always been synonymous with the essence of connecting, sharing, and giving back. This year, TikTok LIVE takes it to the next level by introducing fresh interactive content each week, allowing users to fully immerse themselves in the season’s festivities. Whether it's through storytelling, live cooking sessions, creative challenges, or exciting gifting experiences, #BersamaDiRamadanRaya and #SamaSamaLIVE ensures there’s something for everyone," said Xiufan Tamer, TikTok LIVE Regional Manager. “With fresh ways to engage, weekly themes that bring out the best of the season, and exclusive gifts to enjoy, we want to make it easier for all Malaysians to be part of the festivities, no matter where they are".
The first show of the week on TikTok LIVE Malaysia will set the stage for each themed week, featuring celebrity hosts like Farhan Mustapha, Ameerais Azhar, Izzue Islam, Shiha Zikir and many more, to
ignite the spirit of joy and togetherness this Ramadan and Raya season.
Whether tuning in to discover, connect, or celebrate, TikTok LIVE Malaysia welcomes Malaysians to experience the magic of Ramadan and Raya like never before.
Follow @tiktoklive_my and #BersamaDiRamadanRaya for all the latest updates.
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