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New Balance will be revealing their latest collection at the SneakerLAH event

 Attention all sneakerheads! New Balance will be participating in the upcoming SneakerLAH event - Malaysia's biggest sneaker event on 3 - 4 September 2022 (Saturday and Sunday) at Mid Valley Exhibition Centre, MVEC. Don't miss your chance to check out the latest New Balance collections and get first-look dibs of upcoming releases, not to mention exclusive merchandise giveaways which include the Sneaker Freaker x New Balance 574 book.

During the two-day event, New Balance fans and sneakerheads will also get to be the first to purchase the thisisneverthat collection, which includes 2002R, 1906R, and apparels. Other than that, there will be others must-have drops such as the 9060, 1906R, 2002R, MADE, CT302 and 574+. For every pair purchased at their booth at SneakerLAH on both days, customers will also stand a chance to redeem exclusive merchandise!

Take a picture at the designated 9060 photo wall, upload it on social media and subscribe to the e-newsletter to walk away with an exclusive New Balance badge pin. This is while stocks last, so make this the first thing you do when you drop by the New Balance Booth. The SneakerLAH event is open to everyone, and pre-sale tickets are available for RM80 (VIP Admission) and RM30 (General admission) at Get your tickets now before they sell out!

Come join us to celebrate the Malaysian love of sneaker culture and see you at New Balance’s booth (Hall 2 - A6). For more details of New Balance’s participation in the SneakerLAH event, visit our Facebook @NewBalanceMalaysia.